case study
Schroder Income Maximiser Campaign
Rich media online campaign to promote the Schroder Income Maximiser Fund, using a humorous Wild West theme to communicate the fund’s “magnificent” 7% yield since launch. Campaign appeared on IFA Online, Morning Star, Trustnet, Citywire, Reuters and Money Marketing Online.
| Discipline: | Online Advertising Channel Marketing Acquisition |
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| Client: | Schroders |
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| Sector: | Business to Business Financial |
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